If you haven’t heard of Twitter by now, come out of the cave and into the sunlight.

According to recent Twitter statistics, there are 160 million people on Twitter. With 370,000 new people joining each day, the likelihood is that almost everyone you meet is already on there.

If not, you can pretty sure guarantee that the majority of your church 40 years and younger is active on Twitter, either by cell phone, website, or some other application on the internet.

Is it for your ministry?

Yes, it can be. Your ministry or church can keep your members, friends, and even new prospects up to date with happenings in your ministry with a ministry Twitter account.

Special events or announcements, prayer requests, scheduling changes, special offers on CDs, or books, and many more uses to numerable to mention are available to all of us through 140 characters on Twitter.

You can also update your website or Facebook page at the same instant either by the Twitter page, an email or text, or even with applications that are available to most cell phones. Share photos, share links to other sites or events, share your burden, free and easy. It can definitely benefit your ministry.

However, there are a few suggestions or guidelines I would make in having a Twitter account for your ministry.

The Basics

I cannot stress this enough. Have a separate account for your ministry than you do for your family and personal thoughts.

Too many times between family and friends we may say things, that will have an effect on other’s perception of our character. We may not even do it intentionally, but sometimes, things are said that we did not mean, or we may accidentally post a link to some site, and have it wrong or there could be something on part of the page, and people may get the wrong idea.

Keep your ministry and your personal life separate.

That being said here are a few more tips:

• Don’t make claims you cannot back up. It will be on the internet forever.
• Do not post photos that you wouldn't want someone to see. Again, it is online forever.
• Don’t become all holy on Twitter. Be who you are all the time, not just show how righteous you are online. People will find out you are a hypocrite.
• Focus on sending tweets that are vital. Do not ‘forward’ or ‘retweet’ every kitty link that comes your way. People will stop following you.
• Do not use Twitter to criticize the speaker at a conference. Use it for encouraging, uplifting comments. Remember the person you criticize has a Twitter account too.
• Don’t tweet during your own sermon.
• Remember Twitter is just a tool like many others available to help spread the Truth of God’s word.
• Don’t follow everyone who follows you. You will not be able to keep up with everything everyone says. Ministries should be leaders more than followers.

There are many more tips I could write but I will cover some of those in future blog postings. I may also offer FREE Christian twitter backgrounds, so stay tuned.

A Few Terms

Twitter ID – The name you choose for your profile. Without one, you cannot participate in Twitter.

Tweet – Your message sent out to your followers in only 140 characters. It is also live for anyone to see on your Twitter page unless you change your privacy settings.

ReTweet – (RT) Essentially it is forwarding what someone else has said to your followers. However, the 140 character restriction applies, so it may be hard to add your own take on the saying.

Twitter Page – Your own personal page that will have a small bio, your most current tweets, your lists, and people you follow.

List – You have the option of categorizing your followers by topics. For instance I have lists for friends, networking, designers, church, and other lists. My followers are categorized in the lists in how they relate to me. It can be more than one list, but it helps you keep track of who is who.

Followers – People who have decided to get updates on what you write. You have the option of deciding if they can follow you, and if you want to follow them.

Direct Message – (d) Sending a message direct to one person and bypassing everyone else or your Twitter page. You must be followers of each other for this to work.

@ – You have to use the @(TwitterID) to reply, reference, or otherwise include specific individuals in your tweets.

And…

Since the inception of Twitter, many other words have been crafted using the Tw prefix. Tweeple, TwitPic (for photos), Twittonary, and many more. However, if you start adding Tw to all your words, “Twust me, you will look like an twidiot.” LOL

These are just a few guidelines and tips for using Twitter. If you are looking to make your church website match your Twitter page, or perhaps you just want a custom Twitter background to display the message of salvation, contact us, we can help!