Browsing around the internet today for inspiration, I was pleasantly surprised to see that some ministries and churches are beginning to update their websites.

It wasn’t that long ago that I wrote about those ministries that still had leftovers on their website from the last millennium and they didn’t look as if they even remembered they had a website, the information was so out of date.

I did run across a few sites that still had a calendar and event banners from 2008 but for the most part, a lot have improved by updating their content and graphics. This is always a good thing.

Information should be updated on your website at least monthly. If you haven’t already, it is a good idea to see if  there is someone in your church that has knowledge to update your website content. It is important for your church members to have a place they can go to if they forget what is happening next Wednesday, but it is also a way for visitors to find out what is currently going on in your church.

Your Site Should Reflect Your Ministry

Many churches have a fairly simple website listing only their schedule, location, and contact information, and there is nothing wrong with that. However, if the contact information is out of date, or perhaps the name of your ministry has changed, or you have new leadership, it should be updated on your site as well as your other promotional materials.

Sometimes the church or ministry website falls into disrepair simply because no one takes time to update it. I know of one site, that shall remain nameless, that has had someone ‘working’ on their site for the past two years. I was surprised somewhat a couple of weeks ago when I went to their site and what I recall from the first time I saw it two years ago, is still there.

Sure, they have the pretty ‘under construction’ images with ‘more information coming soon’ but if it hasn’t changed in two years, you need to hire someone new to take care of it. Or if it is a member in your church or ministry that works on your website, it is time to find someone else. I know if can be hard if you are a small church to find someone who knows how, but if you leave it up to Aunt Josephine’s second cousin’s high school nephew to update your site, there is a good possibility he will be graduating college before your information is updated.

Or perhaps your ministry is as far behind as your website indicates?

Update your website!

Too Much Of A Good Thing

When the children of Israel were wandering in the wilderness, God sent manna each morning to feed them. They were required to rise each morning and collect enough manna to feed their families for the day. It was set up by God to be a daily task.

Some thought they would be wise and not have to get up each day so they collected more than they needed so they would have some left for the next day. I am not sure if they just figured it would be easier, if they were lazy and only wanted to work once a week or so, or maybe they just wanted to sleep in.

But everyone who collected manna new each day had plenty to sustain them for the day. Those who decided they were smarter than the plan of God, ended up with a little extra protein in their manna. Worms.

The manna would be available first thing in the morning with the dew. If you waited to get your supply until noon, you were out of luck. If you had decided to keep extra from the day before, you would open your pantry and find worms squirming in your food. Not very good.

There are plenty of scriptures in the bible that talk about praying in the morning.

Some mention the very early morning talking with God before the day begins. Even before the sun is on the horizon, finding a place of sanctuary with God.

I have found, for myself, praying when I first wake up always seems to leave me with more energy and time for other things, and I am not so easily distracted with life. Maybe that is why for the past couple weeks I am waking up so early? I groan and lay there hoping to fall back asleep, but finally get up realizing it isn’t going to happen. And no, you can never pray too much.

But, I digress, that is a topic for another day, and perhaps one of my other blogs.

It’s Good But It Is Also TOO MUCH

While looking at inspirational websites, I came across a few that had good intentions but from a design and usability feature had entirely too much content on the front page.

One one side of their front page they had the following:

• Social Media Follow Buttons
• A Search Our Store Option
• Free Newsletter Sign-Up
• Splashy Banner for a trip overseas (including cost)
• News articles related to their ministry mission
• Registration Area for a conference
• & a video

The rest of the page was very similar. On the main page they had fifteen (15) call to action options. This did not include all of the links to various articles they had written, topics for discussion, another video, more subscription and order links.

Displaying options for call to action on the main page is very popular and useful in trying to get your viewer to interact with your website. Whether you have something for sale, a video they should see, or perhaps a newsletter you want to entice them to subscribe to, call to action features are vital for keeping the viewer on your site.

But…

When you have so many on one page, the viewer can, and will get lost.

What To Choose?

Just today in the supermarket, I was in the frozen food section where a sale was going on, and I couldn’t get to the item I needed because a lady was there looking at the same thing. She remarked, ‘there are just too many choices to choose from.’ I know how that is.

Go down the cereal aisle sometime.  There are the name brands we all know, but usually in more than one size. There are generic or store brands that are similar but have different names, and usually the packaging is less intrusive but we ‘get more for the money.’ And then there are the new cereals that look so enticing in the commercials and you may even have a coupon. And, lets not forget the weekly circular ad for the store. Even still other cereals are ON SALE.

The same is true of the content on your ministry website.

It has been said that ugly websites do not reach people. The same should be said for websites that are pretty but have entirely too much content in one spot. That isn’t design, that is clutter!

Oh Good! You found the site you were looking for, but where do you go to find out what you want to know? There are lots of links, lots of banners, lots of…

Too much of a good thing?

I am sure somewhere on that website, there was links to what they believe, who they are, and where to locate them. I didn’t see it though.  I am sure they believe in Jesus, after all everything on their site has to do with their ministry, but it was lost somewhere in all the clutter.

What value do you place on the message if they can’t find it? Is that how it is at your church? Too much going on? You have lots of programs, special music, dramas, lights, and more that the message is getting lost? It’s what your website is telling me. No don’t worry. I know the truth already. But what about the person who doesn’t? If they are lost on your website…?

How will they find the message?